This holiday season, we threw our most festive celebration yet, The Packed Party Holiday Soirée, right here in our hometown of Austin, TX! We decked the (colorful!) halls of the cutest local space with all things kitsch meets confetti...

A New Era of Celebration Begins! We dreamed it, designed it, and now it’s almost here! On October 14, Packed Party is officially launching its most exciting chapter yet — a brand refresh that brings a bold new look, vibrant...

The CVS Exclusive Collab Puting the FUN back into Your Wellness Routine 🎉 Wellness just got a major upgrade—and a whole lot more colorful! We're thrilled to announce our brand-new partnership with Bloom, the wellness brand behind the viral Bloom...

At Packed Party, we believe in celebrating the big and small moments — and in August, we had the chance to celebrate something extra special: giving back! From supporting teachers to helping foster children and fighting hunger, this past month...

Whether it’s your first tailgate or your fiftieth, a Gameday Girlie must know it’s not just about showing up + cheering on the team — it’s about showing up cute, confident, and clear bag compliant. We pulled together our top 5...

Calling all Swifties! Whether you’re heading to a football game (manifesting a sighting 👀), prepping for the next era live, throwing a Taylor-themed party, or planning your T12 looks — we’ve got the showgirl-stopping accessories to make sure you're stadium-ready and sparkling.