5 Things To Carry Into Spring
Spring's just around the corner, Party Girls! I know, I know, it may not totally feel like Spring with chilly temps, but this year we're taking the whole Spring thing on as a mindset too. No better time for fresh starts than with fresh air, sunshine, and flowers in bloom around us,...Read more
Valentine's Day Has Zero To Do With Romance
There, we said it. Valentine's Day means two things to us around here if we're being totally honest (okay, maybe a few extras we'll cover here too). It means 1) treating yourself, yes, hello self care, and 2) your girlfriends. Sure, yes, it's fun celebrating the big day with your...Read more
Wave Hello To Spring 2019!
Give a big wave (literally) to our brand new Spring Collection, Party Girls! The time has finally come to spill the details on what's one of my favorite collections to date. Below I'm sharing some behind the scenes on the design process, why we used ric rac, and what some...Read more
Packed Party Turns 5!
Happy November! This month will always hold a special place in my heart having launched this brand (what feels like yesterday) five years ago November 7th. It’s true what they say, time flies when you’re having fun! To say I have had fun and learned more than I ever...Read more
Fall Soup Horoscope
Fall's in full swing officially here in Austin with cooler temps having finally arrived so we're digging into all the cozy warm things including SOUP! Who doesn't love some warm soup on a chilly day? We had (of course) a very in-depth discussion here recently at HQ about our team's...Read more
What To Get Your Bridesmaid's When It's All Been Done Before
You've seen it. The standard champagne bottle, the monogrammed robe, maybe a cookie, and a little confetti sprinkled in there next to your "Say I do" card all over your feed. "I said "YES!" to being @blahblahblah's bridesmaid!". We're not completely making fun of it all, hey, we're accepting the...Read more
Can we be totally honest for a minute? Packing a lunch kind of sucks. It does! Phew. Glaaad we got that off our chests. Something about throwing together a sandwich at 7 am isn't as glamorous as bringing last-night's leftovers in or hey, ordering that $12.00 salad straight to your...Read more